Navigating EU Trade Mark Refusals: EUIPO Opinion Clarifies Rules on Conversion

Christopher Banister

A group of blue and orange wooden human-shaped figures arranged in a circle on a wooden surface, with one figure in the centre surrounded by star-shaped decorations.

On 15 October 2024, the EUIPO’s Grand Board of Appeal issued an important opinion on the controversy surrounding the conversion of EU trade mark applications that are subject to non-final refusal decisions. The Grand Board of Appeal clarified that if a trade mark application is withdrawn during the appeal period, the EUIPO’s refusal is rendered inoperative and does not prevent conversion in to EU member states.

Background 

When an EU trade mark application or registration is refused, cancelled or withdrawn, the owner can, depending on the reasons for the EU trade mark ceasing to exist, convert it in to national trade mark applications in EU member states. Conversion is regarded as countering the negative effects of an EU trade mark’s unitary character by allowing applicants and proprietors the possibility of protecting the mark at the national level of the EU whilst retaining the filing, priority and seniority dates of the EU trade mark (Article 139(3) EUTMR).

The Grand Board’s opinion follows a history of divergent rulings on the consequences of withdrawing an EU trade mark application after a refusal decision. Since 2006, the practice of the EU Intellectual Property Office (EUIPO) was that non-final decisions can prevent conversion. This was based on the Grand Board of Appeal’s previous decision in OPTIMA which established that a withdrawn application could still produce residual legal effects, including potentially blocking conversion. However, the underlying EU Trade Mark Regulation was later amended in 2016 with the consequence that decisions are only to take effect from the date of expiration of the appeal period (Article 66(1)). 

This led to the landmark NIGHTWATCH decision of 2022 in which the Fourth Board of Appeal found that conversion is not excluded where an application is initially refused and then withdrawn during the appeal period. Referring to the amended Article 66(1), the Board highlighted that the EUIPO examination procedure closes not at the time of a decision, but instead on the expiry of the period for filing an appeal, or if an appeal has been filed, upon final dismissal of the case. This means that decisions do not become ‘final’ until the expiration of the appeal period. If an application is withdrawn during the appeal period, the refusal decision does not become final and therefore does not block conversion.

Opinion of EUIPO Grand Board of Appeal

On 22 February 2024, the Executive Director of the EUIPO referred a number of questions to the Grand Board of Appeal in an effort to gain clarity on the question of conversion. Following the submission of written observations from the Association of Trade Mark and Design Law Practitioners (APRAM), ECTA, the International Trade Mark Association (INTA) and MARQUES, the Grand Board of Appeal published its opinion on 15 October 2024.

In the opinion of the Grand Board of Appeal:

  1. Applicants who withdraw their EU trade mark applications before the decision has become final in accordance with Article 66(1) can convert to national applications in EU member states. This is regardless of the grounds for refusal.
  2. There is no requirement to file an appeal. Applicants do not need to challenge a refusal by way of an appeal in order to preserve conversion rights. A simple withdrawal of the application during the appeal period is sufficient.
  3. It makes no difference whether an application is withdrawn following a refusal decision in ex-parte or inter partes proceedings. Provided the refusal has not become final, conversion is possible.

Key Considerations for Applicants

Future applicants should take note of the following points:

  • Withdraw at the right time – Ensuring that an EU trade mark application is withdrawn during the appeal period is crucial if the applicant is to avoid the effects of a final decision and convert the EU application in to separate national applications in EU member states.
  • Think strategically – Where registration at the EU level is not possible, conversion of the application in to separate national applications remains a viable strategy for protecting a trade mark in key EU member states.
  • Monitor legislative changes – Whilst the opinion of the EUIPO Grand Board of Appeal certainly clarifies the requirements for conversion, future legislative changes or decisions could alter or refine this interpretation. It is therefore recommended that Applicants stay informed of any new developments. Please do not hesitate to contact Murgitroyd and its highly experienced team of trade mark attorneys should you ever have any questions.

Conclusion

The Grand Board’s opinion provides much needed clarification on the EUIPO’s approach to conversion. By affirming the previous decision in NIGHTWATCH, applicants can withdraw their applications within the appeal period, confident in the knowledge that the EUIPO’s refusal will not block them from pursuing national applications. 

The logos of the Financial Times and Statista are shown, with the FT logo featuring black text on a cream background and the Statista logo in dark blue.
A hexagonal badge with the text "10+ YEARS IP STARS RANKED from Managing IP" in navy and gold on a cream background.
The logo features the words "The Legal 500" in stylised black and grey text with a modern, sleek design.
The IAM 300 logo features bold red and black text with a stylised red graphic element on a white background.
Text on a logo that reads "IAM 300 GLOBAL LEADERS 2025" with a design element of red three horizontal bars on the left.
The logo features stylised red lines, the text "IAM" in bold black and red, and "1000" underneath, set against a plain background.
WTR 1000 logo in various shades of blue, gold, and black, with a geometric design and text on a transparent background.
The image displays the Lexology Client and Industry News logo with a pattern of dark circles and the words "LEXOLOGY" and "INDUSTRY NEWS".
A round emblem with a gold eagle and the text "IP Eagle Talents 2024", surrounded by a gold border and a red ribbon with Chinese characters.
Logo of DéCIDEURS MAGAZINE featuring three shooting stars inside a circle and the magazine name in bold black and red text.
WIPR 2024 logo highlighting Diversity, with the tagline "Influential Woman in IP" on a teal background.
The Legal Benchmarking Social Impact Awards 2024 logo features a purple circle with "LBG" and bold black text to the right.
A colourful four-petal flower logo with a dark circle in the centre, accompanied by the text "IP INCLUSIVE" and the tagline "Working for diversity and inclusion in IP".
A colourful abstract logo with interconnected circles and the text "ADAPT.legal" underneath, set against a dark grey background.
European Patent Pipeline Program logo with the acronym "EPPP" in large pink letters above the full name in smaller dark blue text.
LSA logo with green text and leaf design, accompanied by black text reading "Legal Sustainability Alliance" and "Member | 2024".
A close-up of a cybersecurity badge featuring a blue background, green check mark, and the words "Cyber Essentials Certified."
A Cyber Essentials Plus logo featuring a blue and green circular emblem with a tick mark, accompanied by the text "CYBER ESSENTIALS PLUS".
The logo features the word "oveda" with a stylised, multicoloured swoosh design and the slogan “Invested in a better future” underneath.
Green and black logo featuring a stylised globe with wavy lines and the text "United Kingdom Best Managed Companies" beside it.