IP Strategy and tactics, why your strategy is likely tactics
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IP Strategy & Portfolio Management
Our intellectual property portfolio management experts bring together commerciality and unmatched technical knowledge to guide your strategy.
Commercially-driven IP strategy solutions and services #
We’ll help to create a tailored IP strategy for your portfolio that fits with your commercial needs and helps achieve your business objectives.
From start to finish, our IP attorneys’ focus will be on your success. We know that if you’re going to invest in protecting your intellectual property, you want to see a return.
What is an IP strategy and why is it important? #
Your IP strategy is a structured plan outlining how you will identify, protect and commercialise your intellectual property assets – including copyrights, trade marks, patents, design rights and trade secrets – to support your business goals.
A comprehensive, well-executed IP strategy is essential for gaining a competitive advantage. Leveraging your IP maximises the value of your business, minimises legal risks and can make it easier to attract investment.
Every aspect and element of the IP and portfolio management strategy we’ll put together will be focused on achieving your goals and objectives.
Specialist IP strategy attorneys, trusted globally #
So, what should you expect from your hand-picked Murgitroyd team? We’ll be proactive. We’ll carefully consider your short- and long-term commercial goals, including any potential patent licensing strategies. And we’ll offer commercial advice grounded in experience, rather than a simple list of options.
From automotive and engineering to life sciences and healthcare and technology and media, our preeminent team of IP experts provide bespoke, business-focused strategies for clients of all sizes, all sectors and all across the globe.
We’re proud to be routinely celebrated in leading industry directories and rankings such as WTR 1000, IAM 300, IAM 1000, IPStars, Legal 500 and The Financial Times. Your IP portfolio is in the very best hands.
Streamline and optimise your IP portfolio management #
Every business requires a tailored approach to IP strategy. We’ll guide you through each stage of the innovation lifecycle, with your business interests in mind.
This might involve an audit of the value of your existing assets and their relevance to your wider business goals. We can help you explore how to protect, commercialise and leverage those assets. We’ll also guide you through managing risks, identifying infringement and exploring new opportunities.
“Our experienced team will guide you through all aspects of intellectual property strategy building and IP portfolio management, to create a custom-fit solution for your business.”
— Gordon Stark, CEO
The aim is to ensure your IP strategy always evolves with your business aims and objectives. Ready to get started?
Alan Fiddes partners closely with his patrons at a strategic and commercial level.
WTR 1000 - 2025
Joanne Lecky is praised for her ‘legal brilliance and strategic foresight'
Legal 500 - 2024
Jenny (Smith’s) attention to detail, clear communication, and strategic approach have been invaluable in protecting our intellectual property assets.
Research Company
(Jacqueline) McKay is a highly strategic thinker who digs deep into her client’s business to ensure that her advice is aligned with their overall commercial goals.
WTR 1000 - 2025
(Catherine) Hanratty’s significant experience in examination, opposition and appeal proceedings at the EPO adds strategic depth to her versatile contributions.
IAM 1000 - 2025
(Eleanor) Coates places her clients’ best interests at the centre of each strategic decision – she sees the big picture to ensure that positive results are long lasting.
WTR 1000 - 2025
Thanks to your strategic advice and meticulous support, we have built an international portfolio of patents that safeguards our innovation.
Technical Director, Packaging Company
Expert insights: IP strategy and portfolio management #
Meet our IP strategy experts #
Discuss your strategy and future-proof your business now #
Our attorneys will provide expert guidance on strategy and portfolio management services aimed at maximising the value of your intellectual assets.
